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Propaganda by Edward Bernays The Psychology of Public Relations Chapter 4

 "Even in his restricted field of public psychology, there must always be a wide margin of error." Edward Bernays 


This chapter talks about the psychology of manipulation of groups. This isn't an exact science. There are many variables that have to be considered before propaganda can be released. One of the variables is people like myself. I have been exposed to bullshit propaganda to the point I can see coming a mile away. 


How can you tell if something is propaganda? For the last two, we've had ad campaigns showing us how to wash our hands. Everyone from Doctor Oz to Elmo on Sesame Street. 'Teaching' full-grown adults how to wash their hands. Then you had the "we're in this together" ads. What a crock of garbage! First of all Julia Roberts and Kevin Bacon saying "I am staying home for my family" hogwash. Each of the ads had an intended purpose. Bring us together to ensure compliance. Getting celebrities to comply will get their minions to fall in line. It worked. Most who follow celebrities complied. Then there was the passing their mic off to the 'experts'. Passing the mic garbage was because people questioned the media and politicians. To reinforce the 'dangerous virus' narratives celebrities were brought in to gain compliance. 


In conclusion, the invisible government uses a variety of methods to gain compliance when needed. Which is all the time. This chapter went into detail about the psychology of public relations. I do feel like it laid that out. Clearly!



https://youtu.be/32IXgBb8P8k

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